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Small Steps to Giant Improvement

On Wednesday you will find a general release of Sam Shankland’s book, Small Steps to Giant Improvement, a book on handling pawn play (already available on Forward Chess). It is Sam’s first book. Probably you already know the name. Sam is a double gold medal winner at the Olympiad and has twice played board 1 for the US at the World Team Championship. A week ago he gave a lecture at St Louis Chess Club, presenting the book. You can see an excerpt here. And St Louis Chess Club have put a video of the lecture on YouTube:

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  1. Matthew
    March 22nd, 2018 at 13:45 | #1

    Any explanation for the price rise from £19.99 to £22.99 for the two QC books released on Forward Chess yesterday?

  2. John Shaw
    March 22nd, 2018 at 16:19 | #2

    While the two new books are available as hardcover-only, the FC price will be higher than normal. When a paperback is available, the FC price will fall to its usual level. This is not a new idea for us: we did the same, for example, when the Gelfand books were hardcover-only. The general idea is to have the FC books priced a fairly steady proportion lower than the QC book.

    But the exact price an FC book will cost you depends on which country you are in and which version your device uses (Android or iOS).

    The £22.99 price you quote is the iOS (Apple) price in the UK, and it’s higher than I would like it to be. The Android versions of these 2 same new FC books in the UK cost £15.99 – again higher than our usual Android £13.99, but roughly the level I want.

    So if I don’t like the Apple price in the UK, why don’t I change it? It cannot be done. We set a US dollar price (in this case, $23.99 but normally $19.99) and Apple converts that price into prices for every other country. And it seems Apple is currently converting $23.99 as equal to £22.99. The exchange rates suggest £17 would be a more realistic conversion, but Apple will not change their rules just because I (or Forward Chess) ask them to.

    I know this is a very long answer to a short question, but it’s the best I can do to explain.

  3. Johnnyboy
    March 22nd, 2018 at 16:22 | #3

    As a non- iOS user I didn’t realise the scale of the rip off Apple take their customers for. Nearly 50% higher price- happy to be an android user.

  4. PaulH
    March 22nd, 2018 at 19:15 | #4

    @John Shaw
    If I understand correctly, you can buy on the Forward Chess cloud and pay a paypal fx charge…..but the books dont appear to be there yet (apple store yes, FC cloud no)

  5. PaulH
    March 22nd, 2018 at 21:29 | #5

    @John Shaw
    The other thing missing in your calculations is the EU mandated VAT (20% in UK) on digital books. In the UK there is of course no VAT on printed books. Taking this into account the PayPal fx charge on the cloud means the books are about 10% cheaper than the iOS app.

  6. FC price
    March 23rd, 2018 at 06:49 | #6

    “again higher than our usual Android £13.99”

    Well, I have Android (but live in middle of Europe, not UK) and the usual price of QC books is €22.26, Shankland’s new book is €22.99. Still, all I can say is “shut up and take my money”, I love your books! And love them the best on FC, so it’s not a question of price difference for me. But £13.99 for a QC book would obviously be a bargain… 🙂

  7. PaulH
    March 23rd, 2018 at 12:23 | #7

    The books are now on the Forward Chess cloud, but after VAT is added in the EU are less than 10% cheaper than iOS. It looks to me in setting your £ UK Android price you have forgotten to take into account VAT, and in setting the USD price on iOS have forgotten VAT will be added to it in the EU (and sales tax in the US, but on electronic books in most states this is nominal).

  8. Jacob Aagaard
    March 23rd, 2018 at 22:11 | #8

    @PaulH
    I personally do not think electronic books should be treated differently than paper books. But they are. Our income is lower for the electronic books already, so there is no scope for us to take on the extra pain.

  9. Frank van Tellingen
    March 24th, 2018 at 09:11 | #9

    Dear John, hardcover is excellent. I would pay €50 each, if I had to. When can the books be preordered?

  10. Jacob Aagaard
    March 24th, 2018 at 13:53 | #10

    @Frank van Tellingen
    I predict Monday

  11. Johnnyboy
    March 25th, 2018 at 22:35 | #11

    I cracked and ordered both already. Told myself I didn’t need the French volume then promptly talked my way out of it. Looking forward to May. Though still can’t fully believe it will happen.

  12. Jacob Aagaard
    March 30th, 2018 at 07:49 | #12

    @Johnnyboy
    First book is typeset, you playa’ hata’

  13. Ray
    March 30th, 2018 at 13:34 | #13

    I received Under the Surface and Small Steps to Giant Chess Improvement today. I have to say on first browsing that my first impression is quite positive! I already encountered some eye-openers, for example in Markos’ chapter on opening choice (‘equal’ versus ‘more equal’). I also really like the new paper quality and the boxes with advice. In summary: two great efforts again, thanks!

  14. Johnnyboy
    March 30th, 2018 at 14:33 | #14

    @Jacob Aagaard
    Even on Good Friday I’m still a doubting Thomas. Want to hold them in my hands before I believe the (now 2 part) messiah has finally risen.

  15. Jacob Aagaard
    March 30th, 2018 at 14:39 | #15

    @Ray
    You are welcome.

  16. Pinpon
    March 30th, 2018 at 19:52 | #16

    Hope Markos will write other books .
    His first one is original and very interesting .
    Loved it !

  17. Thomas
    March 30th, 2018 at 20:10 | #17

    I’m playing at the Grenke Open right now.
    1500 players.
    Carlsen and Caruana (+Anand, MVL, Aronian etc.) up on the stage yesterday.
    And me buying “Under the surface” at Niggemann’s.
    Chess has a good time here!

  18. Ray
    March 31st, 2018 at 06:43 | #18

    @Pinpon
    It’s actually his second book for QC. His first was an opening book with three combative lines for black in the Ruy Lopez. I liked that book very much as well, but it seems unfortunately it didn’t sell that well. Speaking of which: I read in the introduction to Shankland’s book that he will write a second volume if the first volume sells well. I read the first chapters and his explanations, writing style and examples are really good – so please buy this book everyone, so I can also enjoy the second volume, which will deal with hanging pawns, isolated pawns and all the other pawn-related topics he didn’t cover in the present volume 🙂

  19. Jacob Aagaard
    March 31st, 2018 at 09:22 | #19

    @Thomas
    I saw there was 780 in the open. Wow.

  20. Jacob Aagaard
    March 31st, 2018 at 09:22 | #20

    @Pinpon
    This is of course his second book for Quality Chess.

  21. Jacob Aagaard
    March 31st, 2018 at 09:23 | #21

    @Ray
    No, it was three ways to play against the King’s Indian. Sabrino Brunello did the Ruy Lopez one.

  22. Pinpon
    March 31st, 2018 at 10:29 | #22

    @Jacob Aagaard
    Right ! Forgot that one .

  23. Ray
    March 31st, 2018 at 10:43 | #23

    @Jacob Aagaard
    Of course! I liked both books a lot, too bad this concept didn’t work.

  24. Thomas
    April 1st, 2018 at 20:33 | #24

    @Jacob
    That’s just the A-Open. There are also B + C opens, all in all slighly below 1500 players.

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